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summer is here, and there’s one community everyone can’t wait to see
the Ruka babes
this one is for the culture.
we’re setting trends and breaking the barriers of innovation with the ones we love the most.
everywhere you find yourself, babes, it’s time to paint the city kinky and curly!

the summer duo.

your summer staples

  • French Curl 

    Nominated as the best braiding hair by Pop-Sugar. It’s not only a Ruka Summer, but it’s an itch-free, environment friendly and versatile summer. Pick the texture you like, and if you want to switch it up, grab a straightener and test a new look!

  • Hair Perfume

    As featured in ELLE by Medina Azaldin and Bella Magee. “Dreaming of a tropical island vacay? This hair mist will transport you there thanks to a cocktail of coconut water, warm musk and woody notes. Thirsty strands will appreciate the addition of hydrating glycerin and vitamin B5 too..

camera. set. summer.

a Ruka summer, as seen on you

here’s what’s trending

a Ruka summer.

your playlist, your summer

the Ruka summer playlist.

Ready to dive into full-on summer mood?
Here’s our Ruka Summer Spotify playlist,
curated by our team.
A mix of iconic bangers we all know and love,
along with some hidden gems,
making the perfect soundtrack for this summer.
Chill, vibe, and feel the heat
wherever you are with these
mood-boosting + melanin-popping tracks.
Let’s make this the hottest girl summer yet!

Listen now